A friend of mine called and we agreed to go for a walk.
We met up a Forum metro station just after lunch and decided to take a stroll around the Copenhagen harbour. On such a sunny day Copenhagen is a beautiful city. We soon got around to discussing city planning – why some parts of the city become popular and why some just don’t.
“Ørestaden” is a newly built part of Copenhagen that used to be a desolate field on the island of Amager. That was before they built the Bridge of Øresund connecting Denmark and Sweden. At the time the idea behind Ørestaden was to create a huge area of urban dwellings for the growing population of the combined Copenhagen/Malmö region.
And so they built. Each new housing project more ambitious than the next. Each architect had his own idea of a magnificent building. Every square meter of allowed retailspace was jammed together in “Fields” – The largest shopping mall in Scandinavia. No cafes, no restaurants, no cosy little places to hang out. No-one thought about the urban area as a whole and what it takes to create what James Kunstler calls a place worth caring about.
Sadly Ørestaden now looks to become yet another ghetto. It’s simply not a place that anyone want’s to visit because it doesn’t speak to us. It’s bleak and inaccessible. From an architectural standpoint many of the buildings in Ørestaden are succesful. VM bjerget – “Mountain Dwellings” is an example of this, having won 4 international awards. Blame it on the recession, but apartments in VM -bjerget are now being offered for rent at reduced prices.
Art has many of the same characteristics as architecture, Not coincidentally the Danish School of Architecture is housed in the Royal Academy of Arts. So what makes some art more popular than other? Technical prowess, Depth, Originality, Visual aesthetics? Art may possess all these qualities yet still not hit home with the audience.
Whether we like it or not, the brand of the artist as well as the accessibility of his work is a deciding factor.
I feel comfortable owning a piece by an artist whose story and background I know, whose reputation is well known in general, whose art appeals to me and is easily accessible.
Does accessible mean that the art is shallow and has no depth? Ask David Hockney
The value of art has historically been closely linked to the story of the artist.
The new paradigm of art is really not new at all – The artist is responsible for maintaining and increasing the value of his art. Though storytelling, through promotion and any other means possible.
I am committed to this task, blogging is just one tool.
Enjoy todays Mirror Mirror (top).
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